Free Adobe AD0-E207 Exam Dumps Questions & Answers

While preparing for a new analytics implementation for a site, you begin conducting stakeholder interviews.
Part of the conversation includes defining KPIs, including custom success events.
Which are two examples of custom success events on a site? (Choose two.)

• A.  checkouts
• B.  cart adds
• C.  form completions
• D.  purchases
• E.  internal searches

A company has a Tableau Dashboard that includes data from various sources including Adobe Analytics. The dashboard is updated weekly.
Which method should an Architect use to extract the data to be used with the dashboard?

• A.  Deliver data via FTP through Data Warehouse
• B.  Deliver data via FTP through Data Feeds
• C.  Download Excel from Custom Report
• D.  Download CSV from Analysis Workspace Report

A company has an email marketing tool that is used for both SMS and email.
The tool generates the following campaign URLs:
SMS link: www.website.com?cid=em:campaign_name-txt Email link:
www.website.com?cid=em:campaign_name
How should the Architect configure Marketing Channel Processing Rules to identify the SMS channel?

• A.  Query string parameter "cid starts with "em:" and make sure it is above the email channel in the processing order
• B.  Query string parameter "cid" starts with "em:" and make sure it is below the email channel in the processing order
• C.  Query siring parameter "cid" ends with "-txt" and make sure it is below the email channel in the processing order
• D.  Query string parameter "cid" ends with "-txt" and make sure it is above the email channel in the processing order

A media company has a business requirement to capture a value of the news sections (politics, sports, food) that an art belongs to that visitors engage with. The company wants to understand and analyze the contribution the news sections give to any type of conversion.
The company also wants to assign attribution to all of the news sections engaged with when a conversion takes place during the active session to analyze what news sections play a role in the conversion activity.
Which solution should the architect use?

• A.  * Assign a custom prop to capture the news section value
  * Enable list support
  * Enable pathing
• B.  * Assign a custom eVar to capture the news section value
  * Enable last touch (most recent) attribution to the eVar
  * Expire the eVar after 30 days
• C.  * Assign a custom eVar to capture the news section value
  * Enable linear attribution to the eVar
  * Expire the eVar after the visit
• D.  * Assign a custom prop to capture the news section value
  * Enable display of participation metrics
  * Enable pathing

An Architect is unable to analyze all internal search terms for the previous month because 15% of the internal search terms fall into "(low traffic)".
Which two extraction methods will show all search terms? (Choose two.)

• A.  Data Feeds
• B.  Reporting API
• C.  Report Builder
• D.  Data Extract
• E.  Data Warehouse