Free Google adwords-reporting Exam Dumps Questions & Answers

There are three primary goals for reporting and reviewing reports in Google Analytics according to Google. Which of the following is NOT a primary goal of using Google Analytics?

• A.  Driving valuable traffic
• B.  Decreasing unnecessary costs
• C.  Increasing web revenue
• D.  Maximizing conversions of your website

Jane has created an ad campaign for her business. The purpose of the campaign is to get people to review information on her website about a service she provides. If Jane wanted to use conversion tracking to see how her ads are performing for her campaign, how would she configure the tracking?

• A.  Jane can actually use the CPC count to determine how many clicks have gone to her ad and use that as a count for the number of people that have seen the key page.
• B.  Jane can create an action in Google AdWords conversion tracking and set the tracking purpose as "view of a key page."
• C.  Jane isn't selling a product or getting users to sign up for anything on her page so there's no reason to use conversion tracking.
• D.  Jane should actually use Google Analytics for this task.

Shelly is configuring conversion tracking for her website business. Each sell on her site is worth $35. If she wants to link the $35 sale to conversion, what field must she complete when she creates a new action?

• A.  Revenue for conversion field
• B.  Page security level
• C.  View-through conversion window value
• D.  View-through conversion search de-duplication value

Karen would like to use Google Analytics to see which sites are referring traffic to her site and the amount of visits each site is sending to her web site. Which of the following choices is the correct path for Karen to use inside of Google Analytics?

• A.  Choose Reports, then Traffic Sources, then Referrers
• B.  Choosing Traffic Sources, then Inbound Links
• C.  Choose Traffic Sources, then Traffic Inbound, then Referring Sites
• D.  Choose Traffic Sources, then Referring Sites

Todd has a Google AdWords advertisement that is performing well and creating conversions. This Google AdWords is outperforming all other ads he's running and he'd like to generate more sales from the ad. If you were consulting Todd, which of the following choices would you recommend for the Google AdWords ad that is already performing well?

• A.  Run the website optimizer
• B.  Increase the cost-per-click bids
• C.  Run Google Analytics
• D.  Add more keywords